More from this Author
Found 12 books by Leonard J. Parsons

Market Response Models
by Dominique M. Hanssens, Leonard J. Parsons, Randall L. Schultz

Basic Marketing Management
by Douglas J. Dalrymple, Leonard J. Parsons

Marketing Models and Econometric Research
by Leonard J. Parsons, Randall L. Schultz

Marketing Management
by Douglas J. Dalrymple, Leonard J. Parsons

Marketing Management
by Douglas J. Dalrymple, Leonard J. Parsons

Marketing Management
by Douglas J. Dalrymple, Leonard J. Parsons

Cases in Marketing Management
by Douglas J. Dalrymple, Leonard J. Parsons, Jean-Pierre Jeannet

Marketing Management
by Douglas J. Dalrymple, Leonard J. Parsons

Marketing Management
by Douglas J. Dalrymple, Leonard J. Parsons

Market Response Models
by Dominique M. Hanssens, Leonard J. Parsons, Randall L. Schultz

Market Response Models: Econometric and Time Series Analysis
by Dominique M. Hanssens, Leonard J. Parsons, Randall L. Schultz

Basic Marketing Management
by Douglas J. Dalrymple, Leonard J. Parsons